Video

Video can be one of our most effective tools to connect with the people we serve, amplify the Bureau’s mission, distribute information, and make announcements. It is a complex and multifaceted medium, requiring attention to every detail including story structure, composition, audio, color treatment, typography, timing, and more.

At the Bureau, we produce videos in a variety of styles and formats depending on the objective(s), targeted audience(s), scope, resources, content, and messaging for each project. We always strive to keep videos at the CFPB consistent and unique.

Watch some of our public facing videos here.

Types

Branded Content

A custom-designed video that incorporates design elements for specific solutions. This type of video is usually consumer or industry facing and is representative of the Bureau’s priorities.

HTML code snippet

<iframe width="560" height="315" src="https://www.youtube.com/embed/B3LhSpxEW-o" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen title="Branded Content"></iframe>

Documentary

This style utilizes interview footage and b-roll of real people. It can be used to communicate a personal, trustworthy aesthetic to a given message.

HTML code snippet

<iframe width="560" height="315" src="https://www.youtube.com/embed/YB_7cy1poGA" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen title="Documentary"></iframe>

iPhone

Mobile videos are sometimes used for quick turnaround messages that are urgent in nature and provide a transparent look and feel that’s relevant.

HTML code snippet

<iframe width="560" height="315" src="https://www.youtube.com/embed/AcI3GDMVH5U" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen title="iPhone"></iframe>

Educational

Educational videos help answer questions or explain complex ideas about specific issues, tools, regulations, and more.

HTML code snippet

<iframe width="560" height="315" src="https://www.youtube.com/embed/em6viyrSGCc" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen title="Educational"></iframe>

Event

The bureau livestreams field hearings, consumer advisory board meetings, town halls, and more. After these events are broadcast live, we upload them to YouTube for documentation purposes.

HTML code snippet

<iframe width="560" height="315" src="https://www.youtube.com/embed/D8mS1tZMJ70" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen title="Event"></iframe>